This course explores how behavioral science principles can be applied to improve the design, implementation, and impact of WASH (Water, Sanitation, and Hygiene) programs. Participants will learn to integrate behavioral insights into hygiene promotion, sanitation uptake, and sustainable water use. The training introduces proven strategies like “nudge theory WASH applications” and psychological frameworks to influence long-term WASH behavior change in diverse contexts.
5 Days
WASH program designers and implementers
Public health officers and hygiene promoters
Behavior change communication (BCC) specialists
NGO and humanitarian agency staff
Social scientists and development researchers
Local government officials in health and sanitation sectors
Course Level: Intermediate
Organizational Impact
Enhances sustainability and long-term impact of WASH programs through behavioral insights.
Optimizes resource allocation by focusing on interventions likely to be adopted by communities.
Strengthens credibility as a leader in evidence-based development programming.
Personal Impact
Builds in-demand skills for development and humanitarian careers.
Supports progression to senior program design, leadership, or advisory roles.
Empowers participants to lead and champion behaviorally-informed development initiatives.
By the end of the course, participants will be able to:
Understand the fundamentals of behavioral change WASH training
Apply behavioral theories to design effective WASH interventions
Use tools and techniques from behavioral economics to influence hygiene behaviors
Integrate nudge theory WASH applications in program strategies
Measure the impact of behaviorally-informed WASH initiatives
Module 1: Foundations of Behavioral Science in WASH
Introduction to behavioral change WASH training
Behavioral determinants of WASH practices
Key psychological drivers of hygiene and sanitation behavior
The role of social norms and context in influencing behavior
Module 2: Behavior Change Theories and Frameworks
Applying the COM-B model and Health Belief Model
Using the Fogg Behavior Model in sanitation and hygiene promotion
Understanding barriers to sustained WASH behavior
Case examples: psychology of hygiene promotion in practice
Module 3: Designing Behaviorally-Informed WASH Interventions
Principles of nudge theory WASH applications
Behavioral insights for clean water use and toilet adoption
Visual cues, defaults, and social influence strategies
Designing WASH tools and messages for sustained change
Module 4: Implementation Strategies and Community Engagement
Participatory approaches for behavior change
Engaging influencers and early adopters in communities
Co-creation and user-centered design of interventions
Monitoring behavioral drivers during rollout
Module 5: Evaluating and Sustaining Behavior Change
Tracking behavior change outcomes in WASH programs
Measuring psychological shifts and adoption rates
Integrating behavior change in sustainable WASH behaviors course
Case studies: designing WASH interventions behavior using behavioral science
Whether you join us in a physical boardroom or through our virtual campus, we’ve designed every administrative detail for a seamless, professional experience.
Our fees are all inclusive during course hours.
From registration to the classroom, we keep things clear and efficient.
We provide premium environments optimized for adult learning and networking.
You’ll leave with tools that extend the course value far beyond the final day.
We validate your commitment to excellence with internationally recognized credentials.
Our relationship with you doesn’t end when the course closes.
We offer customized training solutions tailored to your organization's specific needs (location, dates, content and team size).
Talk to us and we’ll guide you on the best schedule and format for your team.
We turn knowledge into results. Using our P.E.A.K. Framework (Prepare, Engage, Apply, Know), every participant leaves with practical skills they can use immediately.
In the last 12 months, over 1,200 professionals have applied the P.E.A.K. Framework to reduce onboarding time by an average of 30% and accelerate project delivery across 14 industries.
The outcome: Participants don’t just learn. They gain the tools, confidence, and strategy to drive measurable impact.
Off-the-shelf solutions rarely fit perfectly. At ForElite Training Institute, we built our Tailor-Made Training (TMT) service to embed our expertise directly into your unique strategy, culture, and operations.
We replace generic examples with scenarios from your sector (e.g., public sector, NGOs, financial services, or logistics).
Choose a format that fits your operations: intensive 3 day bootcamps or weekly sessions that minimize work disruption.
We teach directly from your actual templates, brand guidelines, or financial reports.
Host your bespoke training in any of our 21+ global cities, or we'll send facilitators to your office anywhere in the world.
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